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2024 Arizona Presenters Alliance Conference Sponsored by Scottsdale Arts

August 13-15, 2024
Hilton Sedona Resort at Bell Rock

Join Arizona Presenters Alliance for our 26th annual conference in beautiful Sedona, Arizona.  The conference brings together some of the most insightful voices in the arts and education sectors to engage in stimulating panel discussions and interactive workshops. Don't miss the chance to participate in this exciting event and learn from top professionals in the field!

Conference Rates
Register by August 14, 2024
Conference for  Current 24-25 Members Only

Full 3 Day Registration: 

Presenting Organization, Affiliate, Individual, Artist or Business   $370

Full 3 Day Registration:

Additional Staff from Same Presenting Organization                         $330

Single Day Pass:

Presenting Organization, Affiliate, Individual, Artist or Business    $280

Please Note: Conference registration cancellation must occur before July 10, 2024. APA will refund your registration fee minus a non-refundable administrative fee of $50.  No refund after July 10, 2024. You may transfer your registration to another member of the APA and/or scholarship recipient by no later than August 1, 2024.

Registration Now Open

Step One: Renew or become a 2024-2025 member of Arizona Presenters Alliance to receive the conference registration password.

Step Two: You will receive a password in your membership confirmation email to access the conference registration.   Please contact if you have any questions about your membership.

Hotel Booking Information

Conference Rate deadline is July 15, 2024

Please note: Conference rates are extended August 12th-15th based on availability

Please note: Self parking fee of $5 per day, per vehicle for all registered guests

Click on here for additional hotel amenity information.



Conference Schedule

Details Subject to Change

Tuesday Aug 13

  • 1pm:  Board Annual Planning Meeting

  • 5pm:  Off Site Dine-Arounds

Join a board member and colleagues at one of Sedona's local restaurants.  Non-hosted.

Sign up here.

  • 7:30pm-9pm:  Welcome Reception Sponsored by The Sedona International Film Festival

Kick off the conference with a light reception and curated selection of short films. (Address: 2030 W. State Route 89A, Sedona 86336).

Wednesday Aug 14

  • 9am-10:15am:  Session #1

Welcome from Sedona Mayor Scott Jablow, Sedona Vice-Mayor Holli Ploog, and Gerd Wuestemann of Scottsdale Arts.

Keynote by Eric Rodriguez

Building the Future of the  Human Experience. Eric will examine the intersection of technology and the arts, how technology can bridge gaps inequity and access to the arts, and what does the arts experience look like in our high-tech environment. He will delve into the intrinsic value of the arts in enriching our human experience amidst the back drop of rapid technological evolution. He advocates for harnessing digital tools not as a replacement for human interaction but as a means to augment and celebrate the arts, reinforcing our shared humanity. His perspective is a beacon for artists aiming to navigate the digital age without losing sight of the arts' power to connect us more deeply to one another and our communities.

  • 10:30am- 11:45am:  Session #2

Fireside Chat

Facilitators Eric Rodriguez and Radhika Kotwal

A Deeper Dive into Leveraging Technology in Our Industry

  • 12pm-1:15pm:  Hosted Lunch with Performance​, on-site

  • 1:15pm- 2:30pm:  Session #3

Pitch Session  

5-min presentation to share idea, project, performance or opportunity with fellow members.  Must apply by July 19 to be eligible to present.  Click below for more information or to register.

  • 2:45pm- 3:45pm:  Session #4

Artists and Cross-Sector Collaboration

Speaker Johanna Taylor Explore the ways in which artists and arts organizations are working across sectors from health to civic spaces.  Looking at new collaboration opportunities in funding, programming, and ways of advancing the work.

  • 4:05pm- 5:35pm:  Session #5

Combatting the Age of Digital Convenience - Off the Couch and into Your Venue!

The landscape for capturing consumer attention and spending has evolved, making attention nearly as valuable as money. With endless entertainment options available, including 83% of Americans subscribing to streaming services, live events need to adapt swiftly. However, live events offer unique advantages over digital content, such as human connection, a lasting journey, and the magic of witnessing world-class performers. Through our TheaterMania consumer brand, we surveyed over 2,000 event-goers to understand their behaviors, motivations, and future plans. This session will explore insights to draw audiences out of their homes and into your venues.

  • 6pm Off Site Dine- Arounds

Join a board member and colleagues at one of Sedona's local restaurants.  Non-hosted

Sign up here.

  • 8:30pm -10pm Arizona Artist Showcase on-site

Thursday Aug 15

  • 6am: Hike

Location and information to come.

  • 9am- 9:45am:  APA Business Meeting and State of the State with Arizona Commission of the Arts and Arizona Citizens for the Arts

  • 10am-11:15am:  Session #6

Indigenous Artistic Practice and Cultural Policy: A Case Study

Thomas Breeze, Amy Davila and Selena Martinez join Brendan Ross from Tempe Center for the Arts to share their process in developing a statement of Indigenous principles for the City of Tempe that reflects the values of O’odham, Piipaash and Yoeme creatives and culture bearers. They discuss how this work impacts their creative practices and will expand on the case study to explore ways to foster relationships and trust with indigenous artists and move forward authentically to support their work.

  • 11:30am- 12:45pm:  Session #7

New Ideas for Accessibility: Addressing Neurodivergence

A panel discussion about moving beyond ADA compliance in our venues and programming to the intentional creation of welcoming spaces and experiences for people with Intellectual and Developmental Disabilities (IDD) and those who are neurodivergent. Addressing what venue managers and presenters can do to foster inclusivity for patrons, artists, and staff members on the neurodivergent spectrum. Panelists include LaRiche Lamar, Founding Director and CEO of Empowered Theater and Arts, Kara Chesser, Front of House Coordinator at Mesa Arts Center, and Kristen Pierce, Patron Services Coordinator at the Chandler Center for the Arts. The panel will be moderated by Diandra Adamczyk, Programming Manager at the Scottsdale Center for the Performing Arts.

  • 12:45pm- 2pm:  Hosted Lunch with Performanceon-site

  • ​​2pm- 3:15pm:  Session #8

Breakout Sessions

  1. Educational Partnerships:  Roundtable discussion on Strategies and Funding Opportunities to Make them Successful​.  Bring your questions and ideas to the table. Natalie Marsh and Dustin Loehr can help answer questions you may have about how to make them successful or further build on programs you have.

  2. Wellness Workshop (Info TBA)

  • 3:20pm- 4:20pm:  Session #9

New Trends in Marketing

Jess Rhodes leads the workshop. 

You need butts in seats, and you need them fast – all while juggling multiple performances, exhibits, artists, and changing priorities. "Adapting to Change: Strategies for Audience Engagement and Inclusivity" is designed for arts organizations striving to stay relevant and inclusive to their ideal audiences. The secret sauce? Narrow in on a few target audience personas and speak to them more often – in ways they can hear and absorb. This session will guide you through creating target buyer personas, focusing on reaching audiences underserved by the arts. It will also highlight successful practices from organizations in Arizona, providing valuable lessons to emulate – so come see if your organization gets highlighted. Given the effort you put into staging the show, reaching your ideal audiences and growing awareness is essential. Enhance your engagement strategies and foster inclusivity in your community. 

  • 4:30pm:  Closing Remarks

Thank you to our 2024 Conference Sponsors!

Maestro Sponsor:

Lunch Sponsors:

Innovation Sponsors:

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Encore Sponsors:

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Applause Sponsor:

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Friend Sponsors:

A/V Sponsor:

Reception Sponsor:

We Need Your Support Today!

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